OUR VISION
Revolutionising the Sponsorship Journey for Brands.
Our vision is to revolutionize the sponsorship journey for brands by enabling them to forge genuine connections with their target audience through alignment with passion points. We aspire to be the catalyst for authentic brand engagement, where every partnership reflects the shared values and interests of both the brand and its audience, fostering enduring relationships and impactful experiences.
WHO WE ARE
Subramanian Iyer
CEO & Co-Founder
With an MBA in marketing and over 17 years of experience in this dynamic industry,
Subramanian (Subu) is a visionary deal maker who has consistently delivered innovative and successful partnerships and is committed to driving measurable value to brands.
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Previously, Subu was co-founder and CEO of Entco Media, which was acquired by Paris head-quartered Believe Music in 2019. Subsequently, he served as CEO of Believe Entertainment for a period of 4 years.
Warren de Sylva
COO & Co-Founder
A career spanning 17 years, Warren has cultivated a deep understanding of creative strategy and developing immersive brand experiences across music festivals, concerts, and sports intellectual properties (IPs).
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Previously, Warren co-founded Entco Media along with Subramanian Iyer in 2012. Post its acquisition by Believe Music in 2019, Warren served as Chief Creative Officer of Believe Entertainment for a period of 4 years.
JOHNNIE WALKER - PRESENTING SPONSOR AT LOLLAPALOOZA INDIA
OUR SOFTWARE
Helping brands at every stage in their sponsorship journey
Our cutting-edge SAAS (Sponsorship as a Service) tool is designed to redefine how brands evaluate and manage sponsorships. Brands can now effortlessly assess the effectiveness of their sponsorships, measure their impact, track all associated deliverables with unprecedented ease and accuracy and
